Shu Design is a multi-disciplinary industrial design and soft goods development studio specializing in zero-waste lifestyle products. Our clients in the Bay Area are diverse—from restaurants and wineries to smart homes and consumer lifestyle product companies.
Our expertise in local San Francisco manufacturing allows us to design and launch products quickly across disciplines and industries. We partner with clients to develop and manage production operations with trusted factories, suppliers, and resources known to be the best in San Francisco, with over 25 years of industrial design and soft-goods design experience.
Planet-Centered Design
We are proud to be a zero-waste design-led company. Good Design = Zero Waste. When designing soft-good products, we carefully engineer every pattern to reduce pre-consumer waste materials in the manufacturing process. Each client works through a Circular Design Strategy that we’ve customized for zero-waste and upcycle product development solutions to meet their carbon-neutral goals.
Shu Design has 25 years of Industrial Design experience.
Product Design
Design Strategy
Brand Strategy
Product Concept Sketch
Storyboard Sketch
Product Roadmap
Trend Research
2D & 3D CAD
Graphic Design and Illustration
Product Photography
Soft Goods Design
Collection Design
Graphic Prints on Textiles
Custom Label and Hangtag
Sewn Prototypes
Sewn Samples
Pattern Development
Technical Specs Packages
Marker Development
Cut and Sew Production Runs (6-10 week lead times)
Material Research & Sourcing
Supply Chain Strategy
Contact us to inquire about production services and costs.